P&M Fine Foods expands and offers wood-fired pizzas at its new Hamden location

HAMDEN – P&M Fine Foods – an Italian market, deli and restaurant business with locations in New Haven and Branford – is opening additional locations in Hamden and North Branford.

A Hamden spot at 3825 Whitney Ave. will offer indoor and outdoor seating, according to co-owner Pino Ciccone.

It will be the first of P&M’s locations to serve wood-fired pizza, he said, adding that he was seeking a beer and wine license for the site.

“We’ll pretty much run it like a wood-fired pizzeria and deli,” Ciccone said. “There are two beautiful wood-fired ovens from Italy.”

The cafe will also serve paninis and may offer a small tapas menu in the evening, he said.

Ciccone owns P&M’s Orange Street Market in New Haven, which he says opened in 2009. His brother, Bruno Ciccone, owns P&M Fine Foods in Branford, which the couple’s parents opened in 1985.

Although the company has grown and changed over its 35 years, its basic recipes remain the same.

“We’ve been sticking to the truth with our recipes and our foods since, you know, our parents’ beginnings,” Pino Ciccone said.

P&M’s marinara sauce, its meatballs, its eggplant, “these are recipes that have been used since the dawn of time”.

Thanks to the North Branford location the brothers are eyeing, some of these recipes will soon be easier to produce.

While the Hamden spot will have more seating than any existing P&M location, Bruno Ciccone said, the large North Branford space at 2372 Foxon Road will host a central kitchen for the company.

There, P&M will be able to prepare its sauces and other foods in larger quantities.

“It will be 150 times more effective,” said Bruno Ciccone.

The storefront in North Branford will offer groceries and sandwiches and will resemble the Orange Street Market in New Haven, he said.

The brothers’ first priority is to get the Hamden site off the ground, according to Bruno Ciccone. They plan to run it together and hope to open by the end of April, he said.

“Once we get up and running with Hamden…then we’ll start working on Route 80,” he said.

Pino Ciccone said he and his brother have been hoping to develop for some time.

“I feel super excited,” he said. “My brother and I have definitely been looking (to expand), you know, over the last four or five years.”

When he learned the Hamden space was available, Pino Ciccone said he had made an offer within two days.


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